funding gap emerging markets
Uganda

Tugende

  • Tugende
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  • With EUR 500,000 new partner Tugende can provide up to 500 new clients with a lease-to-own package (including insurance, safety gear, permit). Instead of a loan, clients receive the product directly: a boda boda (motortaxi), agricultural equipment or assets for their retail shop.

    €500,000
    Montante
    5.50%
    Interesse
    24 meses
    Maturidade
    6 meses
    Reembolsos
    EUR
    Moeda
    Montante€500,000
    Interesse5.50%
    Maturidade24 meses
    Reembolsos6 meses
    MoedaEUR
      100%
      Totalmente financiado em 19 dias em 20 novembro 2021.

      O projeto

      IMPORTANT NOTE: high risk product - direct loan to a company that leases boda boda's to local drivers. 

      Loan (not notes)

      In this case, you will not acquire notes in an issuing entity, but you will provide a loan. While loans and notes both constitute financial instruments there are a few legal differences between the two instruments namely:

      • Loans are signed both parties (ie the Borrower and the Lender/Investor);
      • The contractual terms of a loan are more comprehensive than that of a note;
      • Loans impose obligations on Lenders/Investors and
      • Loans cannot be traded amongst Lenders/Investors.

       

      We recently visited Tugende in Uganda. Read more about our visit and their activities here.

       

      Documents

      Information document issuing entity

      Information note issuing entity (for Belgium investors)

      Adjusted general terms & conditions

      Loan agreement (instead of the usual note terms)

       

      About the issuer                 

      General information:

      • Borrower:                                                   Tugende Limited
      • Country of operations:                              Uganda
      • Head office:                                               Plot 57, Ntinda II Road, Kampala             
      • Website:                                                     https://gotugende.com
      • Date of incorporation/Founded:            2010
      • # of employees:                                         750
         

      Project terms:

      • Currency:                                                  EUR
      • Amount:                                                    500.000
      • Maturity:                                                   24 months, semi-annually amortizing
      • Interest rate:                                             5.5% p.a.

       

      Summary

      Tugende is a for-profit social enterprise formally established in 2010 in Uganda. They use asset finance, technology, and a customer-centric model to help informal sector entrepreneurs dramatically increase their economic trajectory.

      Tugende is tackling the credit gap for small business in Africa by enabling informal entrepreneurs to: 

      1) own income generating assets

      2) build a verifiable digital credit profile with Tugende based on real world earnings, and

      3) earn future growth opportunities through the Tugende digital platform including discounts, smartphones, e-commerce opportunities, and on-demand credit lines.

      Starting with motorcycle taxis in Uganda and Kenya, Tugende has served over 52,000 clients on their path to ownership and increased earnings while maintaining industry leading portfolio quality. In addition to continuing to grow its core products, Tugende is growing into new geographies and asset product lines including boat engines for fishermen and fridges for retail shops.

       

      Use of Proceeds / Loan purpose

      With EUR 500,000 new partner Tugende can provide up to 500 new clients with a so called lease-to-own package (including life and medical insurance, high quality safety gear, government permits). Instead of a loan, clients receive the product directly: a boda boda, agricultural equipment or assets for retail shops. Each EUR 1,000 helps put a self-employed entrepreneur on the path to job stability, higher take home income, and a verifiable credit history they can use to keep growing.

      Tugende’s standard asset finance term is 24 months. Customers pay about 10% as an initial installment and then make payments daily to weekly through 100% digital channels. Tugende’s hands on branch teams and digitally enhanced support ensure clients progress and assist with bumps in the road. Further support is provided by the included medical, asset and life insurance as well as safety equipment. Each client also has 2 guarantors who are a strong part of the Tugende ecosystem, helping ensure timely success. With increased job stability, higher income and the value of a fully owned asset, successful Tugende clients grow their businesses further and create an average of 2.5 new jobs in their community.

       

      Mission

      Tugende’s mission is to help people help themselves. The company began by helping motorcycle taxi “boda boda” drivers in Uganda own their own motorcycle instead of renting indefinitely from an informal landlord. Ownership increases job stability and raises daily take home income for the average driver from $5/day to $10/day. 

          

      Impact

      Key impact metrics to date:

      ●        20,000+ Leases completed/Owners enabled

      ●        26,000+ Active clients

      ●        245,000+ Lives improved

      Since its inception, Tugende has financed over 50,000 clients with a loss rate of less than 1% and more than 20,000 already taking full ownership. Ownership increases job stability and raises daily take home income for the average driver from $5/day to $10/day. Over time, Tugende has enhanced its lease-to-own package by including life and medical insurance, high quality safety gear, government permits and more. Road safety, financial management and customer care training are also part of Tugende’s application process. This means the positive impact starts on day 1 of a Tugende lease thanks to the job stability of working with a formal, friendly finance partner and having better safety equipment like a high quality helmet.

      According to client surveys, Tugende’s successful clients create an average of 2.5 new jobs per asset owned and the average household size is 5 people. This means the overall household beneficiaries of Tugende’s financing and support are now above 250,000 people.

      Tugende has been recognized for its social impact by numerous awards and leading impact investors including Partech, Mobility 54, Global Partnerships, Blue Earth Capital, Yunus Social Business, Oikocredit, Symbioitics, Echoing Green and more.      

      COVID-19 Update

      When the Covid-19 pandemic struck Uganda in March, 2020, we knew our clients were struggling to take care of their families amidst the government lockdown. Tugende lived-up to its commitment to being with clients during the best and worst of times. So despite Tugende facing its own economic challenges, it provided a ~EUR6 grant assistance to our 23,000+ client base at the time. Tugende provided a late payment fee waiver to all clients and extended a four months moratorium. Tugende did not lay off any of the 750 staff at the time of the global tragedy. When the lockdown was lifted in August 2020, Tugende embarked on the journey to recovery. With the closing of Series A in 2021 Q1, new growth capital was deployed and organic growth was also picking up. Unfortunately a second covid wave has triggered a new lockdown in Uganda starting mid June 2021.  This has affected the debt capital pipeline for Tugende with fundraising processes delayed (but not cancelled) in light of potential repeated lockdowns.

      Repeated Covid-19 lockdowns have caused an economic shock to businesses in the informal sector where Tugende operates. Although we have worked with clients to keep them on the path to completing their loans wherever possible, we did not receive the same degree of flexibility from our lenders and Tugende has continued to service its debt on time. Our lending is asset backed and payment plans designed around the income generated from the asset itself that we finance. Tugende’s ability to continue servicing existing loans, continue disbursement to vetted clients and giving existing clients flexibility to allow them recover is critical for future success once the pandemic is over. Tugende is capable of servicing it’s loans comfortably from the collections.

       

      Management team

      Michael Wilkerson, Founder & CEO, holds a BA in Political Science with Departmental Honours from Stanford University (USA), and an MPhil in Politics from Oxford University. He started his career as a Journalist in Uganda in 2006 and has worked on Tugende full-time since 2012 wining numerous merit-based grants and raising USD 35M+ in capital.

      Paul Chaggar, Chief Commercial Officer (CCO), holds an MBA from the University of Warwick and Bachelor of Engineering & Commerce (Joint Honours) in Manufacturing Engineering and Business Studies from the University of Birmingham. Paul has a wealth of experience in both automotive and agriculture sector, and currently leads the strategy, product development, and marketing and PR functions at Tugende.

      Sylvia Kushemererwa - Head of Human Resources holds a Bachelor’s degree in Education and a Masters in HR Management from Makerere University. She has 15+ years of experience in human resources administration.

      Patrick Asiimwe - Head of IT Systems and Innovation is a Cisco Certified Networking Associate and holds a B.Sc. in Computer Science with honours from Makerere University. Patrick is a management information systems specialist with 10+ years of experience in all phases of information systems maturation.

      Marisa Fee, Chief Operations Officer (COO), holds a BS degree with Honours in Management from Pennsylvania State University, and an MBA in Strategy and Global Business from New York University. She has 15 years of operations management expertise and has been critical to Tugende’s scale-up.

      Daniel Ekpe - Head of Corporate Finance. Daniel holds an MBA from INSEAD and a BA in French and Spanish Literature from the University of Cambridge. During his 8+ years in the capital raising space, he has completed deals across Africa, Europe and the Middle East.

       

      Highlights or Awards

      ●        2012      Unreasonable Fellow

      ●        2014      Echoing Green Global Fellow

      ●        2015      MIT Zambezi Prize for top 3 Inclusive Finance Companies in Africa

      ●        2016      GSBI Fellow

      ●        Numerous media - Guardian, BBC, Economist, Reuters, How We Made it in Africa,

      ●        USD 19M+ assets transferred to new owners

                    

      Nome da empresaTugende
      DIRECTOR EXECUTIVOMichael Wilkerson
      Fundada2010-10-26
      LocalizaçãoKampala
      SectorComércio grossista / retalhista
      Volume de negócios€7,000,000
      Empregados750

      Impacto

      No seu percurso rumo ao crescimento económico, os pequenos empresários dos mercados emergentes tendem a ficar presos num círculo vicioso ligado à falta de financiamento. Possuir um produto gerador de rendimentos para a sua atividade económica pode ser difícil de conseguir, uma vez que os empréstimos bancários não são muitas vezes uma opção devido à necessidade de garantias e de registos comerciais formais. Consequentemente, os empresários alugam aos senhorios e gastam uma grande parte do seu rendimento diário para manter as suas actividades económicas em funcionamento.

      TugendeO modelo de arrendamento da 's lease-to-own oferece uma solução simples para os mototaxistas e empresários de outros sectores no Uganda. O seu pacote de locação permite aos empresários possuir um ativo gerador de rendimentos em 24 meses ou menos.

      TugendeOs principais produtos da 's são pequenas motos para taxistas, mais conhecidas como boda-bodas. Para além do aluguer, ajudam os clientes a obter uma carta de condução, fornecem-lhes um seguro de vida e médico, exigem que participem num curso de primeiros socorros e que usem capacete. O sector dos transportes boda-boda ganhou fama nos últimos anos e tornou-se o segundo maior empregador de jovens em todo o Uganda, a seguir apenas à agricultura. Os veículos a gasolina, como estas motas boda-boda, continuam a ser o único meio de transporte no Uganda.

      O modelo da empresa incentiva o reembolso, uma vez que a propriedade do ativo acaba por ser transferida para o empresário. Para começar, a Tugende exige que os clientes depositem 10% do montante total do seu aluguer. A locação permite aos mototaxistas duplicar o seu rendimento diário e, em última análise, melhorar a sua situação económica.

      Também oferecem outros produtos geradores de rendimento aos empresários que servem. Por exemplo, motores de barco para os pescadores, frigoríficos para os proprietários de pequenas lojas e reservatórios de água. Já serviram mais de 30 000 clientes e continuam a inovar para ajudar mais pessoas a assumirem o controlo do seu futuro.

      Principais indicadores de impacto até à data:

      Mais de 20.000 arrendamentos concluídos/proprietários habilitados

      Mais de 26.000 clientes activos

      Mais de 245.000 vidas melhoradas

      De acordo com os inquéritos aos clientes, os clientes bem-sucedidos do Tugende criam uma média de 2,5 novos postos de trabalho por cada ativo detido e a dimensão média do agregado familiar é de 5 pessoas. Isto significa que o total de agregados familiares beneficiários do financiamento e apoio do Tugende é atualmente superior a 250 000 pessoas.

      Tugende A foi reconhecida pelo seu impacto social por inúmeros prémios e pelos principais investidores de impacto, incluindo a Partech, a Mobility 54, a Global Partnerships, a Blue Earth Capital, a Yunus Social Business, a Oikocredit, a Symbioitics, a Echoing Green e muito mais.

      ODS impacto

      Com este projeto está a contribuir para os seguintes Objectivos de Desenvolvimento Sustentável:

      ODS 1 - Erradicar a pobreza

      ODS 8 - Trabalho digno e crescimento económico

      Leia mais sobre o impacto que pode causar através da nossa plataforma e de ODS na nossa página de impacto.

      Publicações no blogue relacionadas

      • Leia a introdução de Tugende como uma nova oportunidade de investimento aqui.
      • Saiba mais sobre os transportes no Uganda aqui.
      • Saiba o que significa trabalhar no sector informal aqui.
      • Com este investimento são criados 50 postos de trabalho
      • Com este investimento 2500 vidas são melhoradas

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      Já contribuímos para Tugende

      raymond dumont
      Bernold Nieuwesteeg
      Jan Meijberg
      Dieske Kruisselbrink
      Pieter van der Plas
      + e outro
      1142
      investidores